Friday, August 26, 2011

How to Collect Employee Feedback

It can be rather difficult for those higher in the corporate structure to keep abreast of the day to day operations of the company. While financial and operational reports are helpful, it is often true that only those that are “in the trenches” can really tell the strengths and weaknesses of an operation. As such, it is vitally important that those in management find a way to gather feedback from those that interact with the workings of the company itself. If you wish to gather this important information, it may be time to invest in the tools necessary for an employee feedback survey like this.

Why Collect Employee Feedback?

The employee survey can be a rather useless document, especially if used incorrectly. In the business world, it is actually rather important that those in management have an idea of what actual “front-line” employees think of the company. Not only can such data help employers to keep track of the morale of employees, but it can give those in charge valuable data on what does and does not work in the company. Employee surveys are a rather efficient way to collect important data on morale, efficiency, operational habits, and the general perception of your company.

Satisfaction Surveys versus Opinion Surveys

When conducting a survey, you may need to choose between an employee satisfaction survey and an employee opinion survey. While the two terms are often interchangeable, satisfaction surveys tend to measure only the employee’s feelings about current operations and practices, while opinion surveys may offer more room for suggestions or “outside the box” thinking. Both styles of survey have their place in the business world, and the appropriateness of either document largely depends on figuring out what sort of data that your company is attempting to discover. It is generally a better idea to use both surveys at different times, as this will allow for more data to be generated.

Who Needs the Results?

Once you have finished collecting surveys, you may wonder exactly who can make use of the data. After all, an employee feedback survey in and of itself is a rather useless document; a number of these surveys, when read by the appropriate professionals, are a rather different matter. Make sure that the right people in your office get a chance to look at the surveys and collect meaningful data. It may, for example, be rather more important that your Human Resources Department has a chance to look at the surveys rather than sending a summary up to your board.

No matter what sort of survey your company chooses to use, it is vitally important that the right survey and data collection tools are used in the process. Be it online survey software or programs that allow for the generation of usable data, the right tools are important to the success of any survey. Only those companies that are willing to invest the time and resources into making the most of their data will succeed in the process, and taking the time to gather these tools can mean the difference between success and failure.

No comments:

Post a Comment